The best Gravity Forms alternatives for WordPress are WPForms, Fluent Forms, Formidable Forms, Ninja Forms, WS Form and Contact Form 7, plus Jotform if you want a hosted form builder instead of a plugin. Unlike Gravity Forms, all of them have a free version. Which one fits depends on what your forms need to do and how much you want to pay.
I’ve worked with Gravity Forms for years, so here’s an honest look at each alternative and when Gravity Forms is still the better choice.
Gravity Forms Alternatives at a Glance
| Form builder | Free version | Pricing model | Best for |
|---|---|---|---|
| WPForms | Yes (WPForms Lite) | Paid plans by year | Beginners who want templates and a simple builder |
| Fluent Forms | Yes | Paid Pro plans, yearly or lifetime | Lots of features for the price |
| Formidable Forms | Yes (Lite) | Paid plans by year | Calculators and showing form data on the site |
| Ninja Forms | Yes (free core) | Buy add-ons one by one or a membership | Paying only for the features you use |
| WS Form | Yes (WS Form LITE) | Paid PRO plans by year | Developers who want fine control |
| Contact Form 7 | Yes, fully free | Free | Simple contact forms on a budget |
| Jotform | Yes, with limits | Hosted service, monthly or yearly | Forms outside WordPress or across many platforms |
Why Look for a Gravity Forms Alternative?
- No free version. Gravity Forms starts at $59 a year, so for one simple contact form, a free plugin can make more sense.
- Add-ons depend on your license. Payments need Pro, and features like Signature and User Registration need Elite. See Gravity Forms pricing.
- A different editor style. Some people simply prefer another builder’s look and feel.
WPForms
WPForms is the most beginner-friendly option, with hundreds of templates and a very simple builder. The free WPForms Lite covers basic fields and notifications, and takes Stripe, Square and PayPal payments with an extra 3% fee. The paid plans add conditional logic, calculations, file uploads, entry management and more integrations.
Choose it if you want the easiest setup. Stick with Gravity Forms if you need deeper customization or developer hooks. Full comparison: Gravity Forms vs WPForms. Switching? The WPForms to Gravity Forms Migrator moves your forms over.
Fluent Forms
Fluent Forms packs a lot into its free version, and Fluent Forms Pro adds payments, advanced fields and integrations. It’s one of the few form plugins that also sells lifetime licenses.
Choose it if you want plenty of features for the money. Stick with Gravity Forms if you rely on its add-on ecosystem or workflows. Full comparison: Gravity Forms vs Fluent Forms.
Formidable Forms
Formidable Forms has a free Lite version and paid plans. It’s known for calculators and for displaying submitted data on the front end of your site as listings, directories and tables.
Choose it if you’re building data-driven tools. Stick with Gravity Forms if you prefer its editor and add-ons. You can get similar front-end displays in Gravity Forms with GravityView.
Ninja Forms
Ninja Forms‘ core plugin is free, and you buy add-ons individually or get them through a membership. It suits sites that only need one or two extra features.
Full comparison: Gravity Forms vs Ninja Forms.
WS Form
WS Form is a developer-focused form builder with a free LITE version on WordPress.org and paid PRO plans. It gives you very fine control over fields, logic and styling.
Full comparison: Gravity Forms vs WS Form.
Contact Form 7
Contact Form 7 is completely free and has been around for a long time. Forms are written in a simple markup language instead of a drag-and-drop builder, and it doesn’t store entries without another plugin. It’s fine for a basic contact form, but you’ll outgrow it quickly.
Jotform
Jotform isn’t a WordPress plugin. It’s a hosted form builder, so your forms and entries live on Jotform’s servers and you embed them on your site. The free plan has limits: Jotform’s support lists 5 forms and 100 submissions a month. It’s handy if you need the same forms on several platforms, but on a WordPress site a plugin keeps your data with you.
When Gravity Forms Is Still the Better Choice
- Complex forms: conditional logic, calculations, multi-page forms and Save and Continue are all built in.
- Workflows: with Gravity Flow you can add approval steps, assignments and PDFs.
- Add-on ecosystem: official add-ons plus hundreds from developers such as Gravity Wiz and GravityKit.
- Developer friendly: hundreds of hooks and a full API, so almost anything is possible with a snippet.
- Unlimited sites on one license with Elite, which matters for agencies.
Frequently Asked Questions
Is there a free alternative to Gravity Forms?
Yes. WPForms Lite, Fluent Forms, Formidable Forms Lite, Ninja Forms, WS Form LITE and Contact Form 7 all have free versions. Gravity Forms itself has no free version.
Is WPForms better than Gravity Forms?
WPForms is easier for beginners and has a free version. Gravity Forms is stronger for complex forms, workflows, add-ons and developer customization. The better choice depends on what your forms need to do.
What is the cheapest alternative to Gravity Forms?
Contact Form 7 is completely free. WPForms Lite, Fluent Forms and Ninja Forms also have free versions that cover basic forms.
Can I switch from WPForms to Gravity Forms?
Yes. The WPForms to Gravity Forms Migrator add-on moves your forms over, or you can rebuild them in the Gravity Forms editor.
Is Jotform a WordPress plugin?
No. Jotform is a hosted form builder. Your forms and entries are stored on Jotform’s servers and embedded on your WordPress site.
Need More Help?
If you still need help, use the chat or leave a comment below and we’ll get back to you.
Comments