Hubspot
Connect your Gravity Forms submissions to HubSpot CRM to capture leads, create contacts, and manage your pipeline automatically.
What it does
When someone fills out a form on your WordPress site, their data usually needs to be manually exported or copied into your CRM. This add-on removes that step by sending each submission directly to HubSpot the moment it arrives.
You map your form fields to HubSpot contact fields, set a lead status and lifecycle stage, and assign a contact owner. You can also use conditional logic so only certain submissions — say, qualified leads — get sent to HubSpot at all.
It suits marketing and sales teams, small businesses, and agencies that use HubSpot to track contacts, run email campaigns, and manage deals.
Key features
- Automatically creates or updates HubSpot contact records on form submission
- Map form fields to standard and additional HubSpot contact properties
- Set lead status, lifecycle stage, and contact owner for incoming submissions
- Use conditional logic to send only qualifying entries to HubSpot
- Track contact behavior such as pages visited and forms completed
- Included with every Gravity Forms license — Basic, Pro, Elite, and Nonprofit
Good for
Written from Gravity Forms’s own listing. Version and dates come straight from the source and are checked weekly.
Does it create new contacts or just update existing ones?
It does both — it creates a new HubSpot contact record if one doesn't exist, or updates the existing record with the latest form data.
Can I choose which submissions get sent to HubSpot?
Yes, you can apply Gravity Forms conditional logic so only entries that meet your criteria are forwarded to HubSpot.
Which Gravity Forms licenses include this add-on?
All licenses include it — Basic, Pro, Elite, and Nonprofit.
Is there a money-back guarantee?
Yes, Gravity Forms offers a 30-day money-back guarantee with a full refund, no questions asked.