ActiveCampaign
Connect Gravity Forms to ActiveCampaign to add subscribers, sync custom fields, and trigger email campaigns on form submission.
What it does
When someone fills out your form, you want them in your email marketing tool right away — not hours later after a manual export. This add-on sends form data to ActiveCampaign the moment a form is submitted.
You choose which list new contacts join, map any form field to ActiveCampaign custom fields, and assign tags automatically. You can also trigger a campaign immediately or require double opt-in before the contact is added. Conditional logic lets you filter who gets sent to ActiveCampaign at all.
This add-on suits anyone using ActiveCampaign for email marketing, lead nurturing, or CRM who wants their WordPress forms to feed contacts in automatically without manual work.
Key features
- Add subscribers to a chosen ActiveCampaign list on form submission
- Map form fields to ActiveCampaign custom fields for detailed profiles
- Assign tags automatically to segment contacts from the start
- Trigger an ActiveCampaign campaign immediately after submission
- Enable double opt-in to confirm subscribers before adding them
- Use conditional logic to control which entries are sent to ActiveCampaign
- Included with all Gravity Forms licenses: Basic, Pro, Elite, and Nonprofit
Good for
Written from Gravity Forms’s own listing. Version and dates come straight from the source and are checked weekly.
Which Gravity Forms licenses include this add-on?
It is included with every license tier: Basic, Pro, Elite, and Nonprofit.
Can I map custom form fields to ActiveCampaign?
Yes, you can map any Gravity Forms field to a corresponding ActiveCampaign custom field.
Can I control who gets added to my ActiveCampaign list?
Yes, conditional logic lets you set rules so only entries that meet your criteria are sent to ActiveCampaign.
Does the add-on support double opt-in?
Yes, you can enable double opt-in so ActiveCampaign sends a confirmation email before adding a contact to your list.